Mallacoota Foreshore Holiday Park Master Plan

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Mallacoota Foreshore Holiday Park Master Plan

Council is preparing a long-term Master Plan to guide the future of Mallacoota Foreshore Holiday Park.

A Master Plan is a practical, long‑term planning tool. It helps guide and prioritise improvements over time by setting a clear direction informed by community values, evidence and best‑practice considerations. Importantly, it helps ensure future changes are realistic, carefully considered, and able to be delivered and looked after over the long term.

Our vision is to create a vibrant, inclusive, and environmentally conscious holiday park that celebrates Mallacoota’s unique character, offers exceptional visitor experiences, achieves strong financial performance, and contributes to community wellbeing and regional prosperity.

The Master Plan will outline realistic and achievable directions that balance the day‑to‑day functioning of the park with the protection and celebration of Mallacoota’s unique environmental, cultural and community values.


Mallacoota Foreshore Holiday Park Master Plan – Project Update

Council has appointed ODIN360, an independent specialist consultancy, to prepare the Mallacoota Foreshore Holiday Park Master Plan on Council’s behalf.

ODIN360 has been engaged in accordance with a clearly defined scope of works to undertake the analysis, engagement and planning required to develop the Master Plan. This work is intended to build a strong evidence base to inform the Master Plan.

What the consultant has been asked to do

As part of preparing the Master Plan, ODIN360 has been asked to consider and examine a broad range of matters to ensure the plan is informed by evidence, community values and relevant constraints, and that it responds to the project objectives already published on Your Say.

These objectives are to:

  • Create a welcoming and meaningful park experience that connects visitors and the local community with Mallacoota’s natural environment, history, and culture.
  • Flexible and sustainable accommodation that meets visitor needs, supports the local economy, and ensures the park remains financially sustainable over the long term.
  • Position the park as a low‑impact, eco‑friendly destination by protecting environmental and cultural values and striving for best‑practice eco‑tourism that reflects community expectations.
  • Improve ageing facilities and enhance shared spaces so they are more comfortable, accessible and better support everyday use, social connection and shared activities for visitors and the Mallacoota community.

To support these objectives, ODIN360 has been asked to undertake work including:

  • Reviewing relevant legislation and regulatory requirements that apply to the park, including planning controls, environmental requirements, cultural heritage considerations and Crown land obligations
  • Understanding how the park aligns with other relevant plans and strategies, such as the Coastal and Marine Management Plan, the Mallacoota Recreation Reserve Master Plan and Council’s broader strategic documents
  • Assessing the condition, performance and future needs of existing infrastructure and assets within the park
  • Considering climate change risks, sustainability and adaptation opportunities for park infrastructure
  • Identifying the historic, cultural, recreational and natural values of the park and the surrounding environment
  • Reviewing past community feedback and guest survey information provided by Council
  • Designing and delivering community and stakeholder engagement activities, such as surveys, workshops and discussions
  • Analysing feedback from engagement and identifying key themes and community values to integrate into planning principles.
  • Undertaking strategic, market and financial analysis to inform future options and decision‑making.
  • Developing high‑level concepts for priority areas to support future planning discussions

As part of this work, ODIN360 will also prepare a draft Master Plan that brings these elements together. The draft Master Plan will be shared publicly so the community can review and provide feedback, before it is refined and presented to Council for consideration.

Importance of engagement

Early and ongoing engagement is critical to the success of the Master Plan. Community input and local knowledge help the project team understand what people value about the park, what is working well, and what needs to be carefully considered.

A summary of what was heard through the early community and visitor survey has already been published on Your Say. These themes were reinforced and expanded through subsequent guest and community listening post sessions, which provided more detailed insight into how people use and experience the park day to day and what matters most to them.

Engagement and supporting analysis are helping to build an understanding of a wide range of needs, including those of existing park users, local residents and people who do not currently stay at the park. This includes understanding both why some people use the park and why others do not, so the Master Plan can consider how the park can remain welcoming and accessible to different people over time, while respecting its setting and protecting the qualities the community values.

Feedback gathered through surveys, listening post sessions and other engagement activities forms a key part of the evidence base used to inform the Master Plan, its guiding principles, and how the project objectives are applied in practice.

A separate update titled Themes Emerging from Early Engagement has been published in the Your Say news feed below, to outline how feedback from the survey and listening post sessions aligns and where additional local insights were raised.

How the project is being delivered

The Master Plan is being developed through a structured, staged approach so that engagement and analysis occur progressively and inform each stage of work.

The project is broadly being delivered across five phases:

  • Early engagement and background analysis
  • Targeted engagement and assessment of current conditions and assets
  • Visitor, community, and regional demand analysis
  • Preparation of a draft Master Plan and supporting analysis
  • Finalisation of the Final Master Plan, incorporating feedback prior to Council consideration

Any concepts developed through the draft Master Plan will be high‑level and illustrative, intended to support discussion and feedback, rather than represent approved designs or decisions.

This staged approach is intended to ensure decisions are informed by evidence and consultation gathered throughout the project and aligned with the project objectives.

What happens next

A draft Master Plan will be released publicly for community feedback before it is finalised or considered by Council. All feedback received will be documented and considered.



Mallacoota Foreshore Holiday Park Master Plan

Council is preparing a long-term Master Plan to guide the future of Mallacoota Foreshore Holiday Park.

A Master Plan is a practical, long‑term planning tool. It helps guide and prioritise improvements over time by setting a clear direction informed by community values, evidence and best‑practice considerations. Importantly, it helps ensure future changes are realistic, carefully considered, and able to be delivered and looked after over the long term.

Our vision is to create a vibrant, inclusive, and environmentally conscious holiday park that celebrates Mallacoota’s unique character, offers exceptional visitor experiences, achieves strong financial performance, and contributes to community wellbeing and regional prosperity.

The Master Plan will outline realistic and achievable directions that balance the day‑to‑day functioning of the park with the protection and celebration of Mallacoota’s unique environmental, cultural and community values.


Mallacoota Foreshore Holiday Park Master Plan – Project Update

Council has appointed ODIN360, an independent specialist consultancy, to prepare the Mallacoota Foreshore Holiday Park Master Plan on Council’s behalf.

ODIN360 has been engaged in accordance with a clearly defined scope of works to undertake the analysis, engagement and planning required to develop the Master Plan. This work is intended to build a strong evidence base to inform the Master Plan.

What the consultant has been asked to do

As part of preparing the Master Plan, ODIN360 has been asked to consider and examine a broad range of matters to ensure the plan is informed by evidence, community values and relevant constraints, and that it responds to the project objectives already published on Your Say.

These objectives are to:

  • Create a welcoming and meaningful park experience that connects visitors and the local community with Mallacoota’s natural environment, history, and culture.
  • Flexible and sustainable accommodation that meets visitor needs, supports the local economy, and ensures the park remains financially sustainable over the long term.
  • Position the park as a low‑impact, eco‑friendly destination by protecting environmental and cultural values and striving for best‑practice eco‑tourism that reflects community expectations.
  • Improve ageing facilities and enhance shared spaces so they are more comfortable, accessible and better support everyday use, social connection and shared activities for visitors and the Mallacoota community.

To support these objectives, ODIN360 has been asked to undertake work including:

  • Reviewing relevant legislation and regulatory requirements that apply to the park, including planning controls, environmental requirements, cultural heritage considerations and Crown land obligations
  • Understanding how the park aligns with other relevant plans and strategies, such as the Coastal and Marine Management Plan, the Mallacoota Recreation Reserve Master Plan and Council’s broader strategic documents
  • Assessing the condition, performance and future needs of existing infrastructure and assets within the park
  • Considering climate change risks, sustainability and adaptation opportunities for park infrastructure
  • Identifying the historic, cultural, recreational and natural values of the park and the surrounding environment
  • Reviewing past community feedback and guest survey information provided by Council
  • Designing and delivering community and stakeholder engagement activities, such as surveys, workshops and discussions
  • Analysing feedback from engagement and identifying key themes and community values to integrate into planning principles.
  • Undertaking strategic, market and financial analysis to inform future options and decision‑making.
  • Developing high‑level concepts for priority areas to support future planning discussions

As part of this work, ODIN360 will also prepare a draft Master Plan that brings these elements together. The draft Master Plan will be shared publicly so the community can review and provide feedback, before it is refined and presented to Council for consideration.

Importance of engagement

Early and ongoing engagement is critical to the success of the Master Plan. Community input and local knowledge help the project team understand what people value about the park, what is working well, and what needs to be carefully considered.

A summary of what was heard through the early community and visitor survey has already been published on Your Say. These themes were reinforced and expanded through subsequent guest and community listening post sessions, which provided more detailed insight into how people use and experience the park day to day and what matters most to them.

Engagement and supporting analysis are helping to build an understanding of a wide range of needs, including those of existing park users, local residents and people who do not currently stay at the park. This includes understanding both why some people use the park and why others do not, so the Master Plan can consider how the park can remain welcoming and accessible to different people over time, while respecting its setting and protecting the qualities the community values.

Feedback gathered through surveys, listening post sessions and other engagement activities forms a key part of the evidence base used to inform the Master Plan, its guiding principles, and how the project objectives are applied in practice.

A separate update titled Themes Emerging from Early Engagement has been published in the Your Say news feed below, to outline how feedback from the survey and listening post sessions aligns and where additional local insights were raised.

How the project is being delivered

The Master Plan is being developed through a structured, staged approach so that engagement and analysis occur progressively and inform each stage of work.

The project is broadly being delivered across five phases:

  • Early engagement and background analysis
  • Targeted engagement and assessment of current conditions and assets
  • Visitor, community, and regional demand analysis
  • Preparation of a draft Master Plan and supporting analysis
  • Finalisation of the Final Master Plan, incorporating feedback prior to Council consideration

Any concepts developed through the draft Master Plan will be high‑level and illustrative, intended to support discussion and feedback, rather than represent approved designs or decisions.

This staged approach is intended to ensure decisions are informed by evidence and consultation gathered throughout the project and aligned with the project objectives.

What happens next

A draft Master Plan will be released publicly for community feedback before it is finalised or considered by Council. All feedback received will be documented and considered.



  • Further Themes Emerging from Early Engagement - May 2026

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    Early engagement for the Mallacoota Foreshore Holiday Park Master Plan included an online survey, followed by guest and community drop-in sessions.

    While many themes raised through the drop-in sessions aligned with what was already shared in the survey summary, these sessions added important local insight, particularly about how people experience the park day to day and what they expect to be carefully considered in the future.

    Many participants in the visitor drop‑in sessions were long‑term or regular users of the park, providing particularly strong insight into the park’s traditions, long‑standing use and camping culture, and what people are most keen to protect. This feedback is considered alongside broader analysis, which helps inform an understanding of the experiences and needs of first‑time or less frequent visitors.

    What the drop-in sessions added or clarified

    Listening post discussions highlighted several areas that were either less prominent in the survey or expressed much more strongly in face‑to‑face conversations:

    • Strong connection to the park’s current character and feel

    People consistently described the park as a low‑key, informal place that fits naturally into the foreshore and the everyday life of Mallacoota. There was clear caution about changes that could make the park feel more built‑up, commercial, or different from what people value now.

    • Everyday use and practical issues

    Participants talked in detail about how the park works in practice, including arrival and check‑in, traffic movement, dust, drainage, parking, and how people get around the park with caravans, boats and multiple vehicles. This feedback highlights the importance of addressing practical, on‑the‑ground issues alongside longer‑term planning.

    • How shared spaces are used

    The listening posts highlighted the importance of shared and communal spaces for everyday use, informal gatherings and social connection. People want these spaces to work better for both visitors and the Mallacoota community, while remaining simple and in keeping with the park’s relaxed character.

    • Stronger caution around built form and scale

    While survey responses reflected a range of views, listening post discussions showed stronger local concern about increases in permanent or visually noticeable buildings, particularly near the foreshore. This reinforced the view that if new or changed built form is explored in future options, it should be carefully thought through in terms of scale, location, overall impact, and the clear benefit it delivers.

    • Recognition of First Nations cultural values

    Some participants highlighted the cultural significance of the site and the importance of recognising and respecting First Nations connection to Country as part of future planning. This included expectations around protecting cultural values and considering how cultural information might be shared with visitors in an appropriate and respectful way, informed by further engagement.

    • Keeping the park open and easy to move through

    People placed strong value on the park feeling open and welcoming. Concerns were raised about things like gates, fencing or barriers that could make the park feel closed off or separate from the town and foreshore.

    • Managing shared‑space behaviour

    New issues were raised around how shared spaces are used, including dogs, e‑bikes and e‑scooters, and how behaviour is managed to balance enjoyment for visitors with safety and everyday use by locals.

    • The park as part of the town

    Listening post feedback clearly described the park as part of the wider Mallacoota foreshore and community, not just a place for visitors to stay. People talked about walking through the park, using it daily, and how it connects with the town and surrounding foreshore.

    How this feedback will be used

    Insights from the drop-in sessions build on the earlier survey findings and form part of the early evidence base for the Master Plan. They help highlight where broad themes need more careful consideration, where local impacts matter most, and what questions need to be clearly answered as future options are explored.

    No decisions have been made at this stage. These insights will help shape the guiding principles and options tested through the draft Master Plan, which will be released publicly for review and feedback before any final decisions are considered.

    Early engagement for the Mallacoota Foreshore Holiday Park Master Plan included an online survey, followed by guest and community drop-in sessions.

    While many themes raised through the drop-in sessions aligned with what was already shared in the survey summary, these sessions added important local insight, particularly about how people experience the park day to day and what they expect to be carefully considered in the future.

    Many participants in the visitor drop‑in sessions were long‑term or regular users of the park, providing particularly strong insight into the park’s traditions, long‑standing use and camping culture, and what people are most keen to protect. This feedback is considered alongside broader analysis, which helps inform an understanding of the experiences and needs of first‑time or less frequent visitors.

    What the drop-in sessions added or clarified

    Listening post discussions highlighted several areas that were either less prominent in the survey or expressed much more strongly in face‑to‑face conversations:

    • Strong connection to the park’s current character and feel

    People consistently described the park as a low‑key, informal place that fits naturally into the foreshore and the everyday life of Mallacoota. There was clear caution about changes that could make the park feel more built‑up, commercial, or different from what people value now.

    • Everyday use and practical issues

    Participants talked in detail about how the park works in practice, including arrival and check‑in, traffic movement, dust, drainage, parking, and how people get around the park with caravans, boats and multiple vehicles. This feedback highlights the importance of addressing practical, on‑the‑ground issues alongside longer‑term planning.

    • How shared spaces are used

    The listening posts highlighted the importance of shared and communal spaces for everyday use, informal gatherings and social connection. People want these spaces to work better for both visitors and the Mallacoota community, while remaining simple and in keeping with the park’s relaxed character.

    • Stronger caution around built form and scale

    While survey responses reflected a range of views, listening post discussions showed stronger local concern about increases in permanent or visually noticeable buildings, particularly near the foreshore. This reinforced the view that if new or changed built form is explored in future options, it should be carefully thought through in terms of scale, location, overall impact, and the clear benefit it delivers.

    • Recognition of First Nations cultural values

    Some participants highlighted the cultural significance of the site and the importance of recognising and respecting First Nations connection to Country as part of future planning. This included expectations around protecting cultural values and considering how cultural information might be shared with visitors in an appropriate and respectful way, informed by further engagement.

    • Keeping the park open and easy to move through

    People placed strong value on the park feeling open and welcoming. Concerns were raised about things like gates, fencing or barriers that could make the park feel closed off or separate from the town and foreshore.

    • Managing shared‑space behaviour

    New issues were raised around how shared spaces are used, including dogs, e‑bikes and e‑scooters, and how behaviour is managed to balance enjoyment for visitors with safety and everyday use by locals.

    • The park as part of the town

    Listening post feedback clearly described the park as part of the wider Mallacoota foreshore and community, not just a place for visitors to stay. People talked about walking through the park, using it daily, and how it connects with the town and surrounding foreshore.

    How this feedback will be used

    Insights from the drop-in sessions build on the earlier survey findings and form part of the early evidence base for the Master Plan. They help highlight where broad themes need more careful consideration, where local impacts matter most, and what questions need to be clearly answered as future options are explored.

    No decisions have been made at this stage. These insights will help shape the guiding principles and options tested through the draft Master Plan, which will be released publicly for review and feedback before any final decisions are considered.

  • What We've Heard So Far - April 2026

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    Thank you to everyone who took part in the Mallacoota Foreshore Holiday Park engagement. Your feedback is helping shape the future Master Plan.

    Over the engagement period, 23 December 2025 to 16 March 2026, the YourSay page received more than 3,000 visits, with over 700 people actively contributing through the online survey.

    Who we heard from

    Feedback was received from a mix of local residents and visitors, reflecting the park’s role as both an important community asset for Mallacoota and a much‑loved holiday destination.

    Around four in five respondents identified as visitors or holidaymakers, while around one in five identified as local residents. Many respondents described themselves as long‑term or repeat visitors with strong connections to the park and the Mallacoota community.

    This strong early participation is helping inform the guiding principles and priorities for the Master Plan before any design options or decisions are developed.

    What matters most to the community and visitors

    Protect what people love

    The most important message we heard was clear:
    people value the park’s natural, relaxed and affordable camping experience

    The park’s bush setting, access to water, boating and fishing, peace and quiet, and its sense of community are what draw people back year after year. Many respondents emphasised the importance of keeping the park camping first and low key, and raised strong concerns about over-development, including avoiding a shift toward a “resort style” destination..

    Upgrade the basics first

    The strongest support was for improving essential infrastructure first, before considering new attractions. Upgrades to toilet and shower facilities, improvements to drainage, site levelling and ongoing maintenance were consistently identified as the highest priorities.

    These practical improvements were seen as the best way to improve the visitor experience while keeping the park’s character intact.

    Keep accommodation simple and affordable

    There was strong support for keeping accommodation simple and affordable, with many people emphasising the importance of retaining existing powered and unpowered campsites.

    While views on alternative accommodation opportunities were mixed, a common concern was that these options could change the character of the park, reduce affordability, and limit traditional camping opportunities. Where support for self‑contained accommodation was expressed, it was generally conditional on it being limited in number, low‑impact, modest in scale, and sensitively located away from key foreshore areas.

    Overall, the clear preference was for the park to remain focused on camping as its primary offering, with any alternative accommodation being limited and carefully considered.

    Sustainability that fits the place

    Many people said sustainability influences their choice of destination. There was strong support for practical, low impact initiatives such as waste reduction, water efficiency, renewable energy and protecting native vegetation.

    These initiatives were commonly described as practical and low‑impact, particularly where they support the park’s natural environment.

    Thoughtful storytelling and heritage

    There was high interest in heritage interpretation, storytelling and local public art, especially if:

    • It is codesigned with Traditional Owners and the local community

    • It is delivered in a light touch way

    • It avoids clutter and over signage

    Some respondents preferred very minimal interpretation, highlighting the need for a careful and balanced approach.

    Safety, access and fairness

    People also highlighted the importance of improving safety, access and fairness across the park, including managing traffic speed and pedestrian safety, improving accessibility for people of all abilities, and providing safer access to jetties and boating areas.

    Views on booking arrangements and access to high‑demand sites, particularly waterfront sites, were mixed. While some people raised concerns about fairness and equity, others valued the strong sense of community created by long‑term and repeat bookings.





    Thank you to everyone who took part in the Mallacoota Foreshore Holiday Park engagement. Your feedback is helping shape the future Master Plan.

    Over the engagement period, 23 December 2025 to 16 March 2026, the YourSay page received more than 3,000 visits, with over 700 people actively contributing through the online survey.

    Who we heard from

    Feedback was received from a mix of local residents and visitors, reflecting the park’s role as both an important community asset for Mallacoota and a much‑loved holiday destination.

    Around four in five respondents identified as visitors or holidaymakers, while around one in five identified as local residents. Many respondents described themselves as long‑term or repeat visitors with strong connections to the park and the Mallacoota community.

    This strong early participation is helping inform the guiding principles and priorities for the Master Plan before any design options or decisions are developed.

    What matters most to the community and visitors

    Protect what people love

    The most important message we heard was clear:
    people value the park’s natural, relaxed and affordable camping experience

    The park’s bush setting, access to water, boating and fishing, peace and quiet, and its sense of community are what draw people back year after year. Many respondents emphasised the importance of keeping the park camping first and low key, and raised strong concerns about over-development, including avoiding a shift toward a “resort style” destination..

    Upgrade the basics first

    The strongest support was for improving essential infrastructure first, before considering new attractions. Upgrades to toilet and shower facilities, improvements to drainage, site levelling and ongoing maintenance were consistently identified as the highest priorities.

    These practical improvements were seen as the best way to improve the visitor experience while keeping the park’s character intact.

    Keep accommodation simple and affordable

    There was strong support for keeping accommodation simple and affordable, with many people emphasising the importance of retaining existing powered and unpowered campsites.

    While views on alternative accommodation opportunities were mixed, a common concern was that these options could change the character of the park, reduce affordability, and limit traditional camping opportunities. Where support for self‑contained accommodation was expressed, it was generally conditional on it being limited in number, low‑impact, modest in scale, and sensitively located away from key foreshore areas.

    Overall, the clear preference was for the park to remain focused on camping as its primary offering, with any alternative accommodation being limited and carefully considered.

    Sustainability that fits the place

    Many people said sustainability influences their choice of destination. There was strong support for practical, low impact initiatives such as waste reduction, water efficiency, renewable energy and protecting native vegetation.

    These initiatives were commonly described as practical and low‑impact, particularly where they support the park’s natural environment.

    Thoughtful storytelling and heritage

    There was high interest in heritage interpretation, storytelling and local public art, especially if:

    • It is codesigned with Traditional Owners and the local community

    • It is delivered in a light touch way

    • It avoids clutter and over signage

    Some respondents preferred very minimal interpretation, highlighting the need for a careful and balanced approach.

    Safety, access and fairness

    People also highlighted the importance of improving safety, access and fairness across the park, including managing traffic speed and pedestrian safety, improving accessibility for people of all abilities, and providing safer access to jetties and boating areas.

    Views on booking arrangements and access to high‑demand sites, particularly waterfront sites, were mixed. While some people raised concerns about fairness and equity, others valued the strong sense of community created by long‑term and repeat bookings.




Page last updated: 04 Jun 2026, 10:12 AM